May 12, 2025

[Episode 22] How Do We Backtrack Into Our Company's Success?

Written by: James Krouse, Eastridge Chief Marketing Officer

Steph Cramer, PMP, SHRM-CP, Senior Director of Talent Acquisition at Iron Bow Technologies , explores the nuances of talent acquisition and employee engagement on the Workforce Navigator Podcast. This episode begins with defining success at the organizational level and then strategically working backward to align recruiting and talent management efforts with those goals.

Cramer highlights how starting with a “North Star” and leveraging data can create a ripple effect that elevates hiring strategies. The discussion also covers how tracking metrics, prioritizing team dynamics, and fostering open communication drive high-performance teams and business growth.

“Data is everything. It doesn’t dictate the overall decision but is a key element in making a data-informed decision.” - Stephanie Cramer

Stephanie Cramer reinforces the importance of aligning hiring strategies with business objectives, utilizing data to enhance decision-making, and fostering meaningful candidate engagement. By defining a clear North Star and integrating data-driven insights, organizations can build stronger, more cohesive teams that support long-term success.

Key Takeaways:

Starting with the end in mind helps align recruitment strategies with company goals, fostering growth and engagement.
Data-informed decisions in talent acquisition, such as candidate sentiment analysis, enhance the overall employee experience.
Emphasizing team performance can drive better company outcomes than focusing solely on individual metrics.
Communication and transparency from leadership are crucial in creating an environment where employees feel engaged and valued.
Culture should act as a filter rather than a magnet; being clear about company culture aids in attracting the right talent.